How to generate more leads on LinkedIn
LinkedIn is a great source for B2B lead generation - around 80% of B2B leads come from LinkedIn, out of all leads sourced from social networks.
Either you are running a lead generation agency that is mining LinkedIn for leads as a service or generate leads for your real estate sales team, you would definitely benefit from using LinkedIn for sourcing.
You can do prospecting manually with a free account or you can take advantage of LinkedIn Sales Navigator if you have a business account. You can even automate your lead generation job with the tools like Dux-Soup, LeadFuze, FindThatLead, Phantombuster, and others.
But what if you already have a list of companies to target?
Or, what if you do not want to use your own LinkedIn account for lead generation? (or perhaps you are already using it too intensively)
Here comes Lead Beagle, which makes it possible to search for leads on LinkedIn -- without an account, straight from your Google Sheets document.
Let’s see how it works is a step-by-step guide.
What you need:
- List of companies and job titles to search for.
- Google Sheets.
1. Install the Google Sheets add-on from G-Suite Marketplace
2. Open any spreadsheet in Google Sheets and run the add-on
3. Add company names and job title keywords for each company
You can search as many companies and roles as you wish. For smaller companies, I would normally search for CEO, founder, CTO, CMO, marketing, product, sales, support.
4. Run search
5. Enjoy the results!
Now you have a list of specific people and their roles at the companies of interest. You can approach them manually, set up an automated workflow with a tool like Dux-Soup, or upload them to your CRM.